The Kansas City Chiefs made history again as they won their second Super Bowl for the second consecutive time and their third in just the last four years. And I was there to capture it.
first round NFL draftee Wide Receiver Rome Odunze
Bobby Stroupe
Story Teller.
As a journalist, my goal is to share stories through my experience and expertise. I am able to capture a moment and tell a compelling interpretation that will not only hook an audience but also make the audience feel like they’re living the moment right with me — Like a friend.
I am also great at making athletes feel human and wanting to share more of their story than just their athletic ability!
Producing Digital Content.
As a content creator, you must posses the skillset of being able to create a concept, shoot, produce, and edit content.
As a sponsored creator in partnership with adidas and ESPN, I have been able to engage their audiences through original content and intertwining my unique personality. I have generated millions of views on my original content across their platforms.
Sharing Humanizing Moments.
Before any title, we are humans FIRST! It is my mission to highlight not only their athletic abilities but those moments as well for athletes.
It is a lot of pressure to perform as an athlete and sometimes athletes aren’t afforded “real human moments”. As someone who is a first gen. high school graduate and college graduate; I have experienced a lot of life and I understand how important it is to tell + share someones story!
adidas Field Day
As a sponsored content creator by adidas, at their field day I was immersed in the amazing world of sports, fashion/style, and community engagement. I was asked by adidas to capture the electrifying atmosphere of the event with kids of the Las Vegas community, interview athletes with my original content, and showcasing my adidas gear in my stylish and creative way.
From dynamic on-the-ground coverage to behind-the-scenes moments, I had the opportunity to craft engaging content that resonated with both sports enthusiasts and the streetwear/fashion audiences.
I was able to highlight the spirit of collaboration, innovation, and inclusivity that defines the adidas brand and also recognize their athletes that help build the amazing brand as well.
I’m At The Super Bowl (Ahh)
Experiencing the Super Bowl was a dream come true. From the crazy energy of the stadium to the larger-than-life halftime show with THE Usher, to seeing my hometown win?! WOW! As a content creator I was able to capture the highs and lows of the game, the star-studded performances, celebs in the crowd, and the unforgettable fan experiences.
Whether it was capturing the thrill of touchdowns or the camaraderie among fans, I was able to bring the excitement of the Super Bowl to my audience and both adidas’s and ESPN’s audiences.
My experience at the Super Bowl wasn’t just about witnessing history — it was a time for me to share the experience through my lens as a content creator and journalist! Also as a FAN!
LexMadee 